Recently BMW Malaysia concluded the “BMW Shorties” competition gaining 74 entries. The initiative was perhaps a welcome injection into the local film making & creative industry.
It is great to see a platform that allows the many local talents to unleash their creativity. After all, we knew that the creativity existed but there was very seldom any platform to allow this creativity to flourish – given the regulated nature of many things in the country as well as the constant pandering to commercial tastes.
Thanks to BMW Malaysia, a rather unlikely quarter admittedly, this is no longer so. Hopefully, many local firms would follow suit with similar initiatives.