BMW. racing. sci-fi. innovation. design. technology. beauties.
I managed to stumble on this great video of Chris Bangle at TED.com relating to the BMW design philosophy and spirit. This was done in 2002 and i believe is quite relevant for the new age design and technology approaches for the 21st century.
i like the way bangle creates an environment to unleash creative forces of his people. some food for thought for those of us challenged by new problems of change and innovation.
For those of you who do not know what an Ariel Atom2 is (no, it is NOT a brand of washing powder), then you should check out the video clip below. The Atom2 is perhaps one of the most insanely fun cars ever built. It is built by a small company (7 employees) somewhere in the villages of England. The engineering operations apparently run out of a barn on some farm.
But what is remarkable about the car is that it is perhaps the closest you can get to driving an open wheel racing car on the road!
Top Gear’s Jeremy Clarkson test drive of the Atom2 (boy does he look ugly!) is as much fun for us to watch as it was for him to drive. I want an Atom2!
More information of the Atom: